Website Privacy Notice

Effective Date: 5/25/2018

Bulldog respects your concerns about privacy. This Website Privacy Notice describes the personal data we collect about our customers on (the “Site”), how we use it, with whom we may share it, and the choices available regarding our use of the data. The Website Privacy Notice also describes the measures we take to safeguard the personal data, how long we retain it and how individuals can contact us about our privacy practices and to exercise their rights.

Data we collect from you

Personal data is information that identifies you, such as your name, e-mail or postal addresses. Bulldog may collect personal data from you on the Site if you choose to give it to us (e.g., when subscribing to e-mail newsletters, taking part in competitions, purchasing a product etc.), including:

  • your personal details (such as your name, phone number, address and email address);
  • payment card information;
  • login credentials to create an account on the Site
  • your correspondence with us; and
  • any other information that you provide to us.

If you choose not to provide us with certain information, we may not be able to offer you certain of our products and services, and you may not be able to access certain features of our Site.

Automated Data Collection on the Site

We use general aggregate traffic and website usage statistics derived from automatically collected mechanisms, including cookies, for statistical reporting. We may share such reports with organisations with which we have a business relationship. We use the aggregate traffic and website usage information to help us understand usage and allow us to make improvements to the site. We use stored IP addresses to help diagnose problems with our servers and otherwise to administer the site and to collect aggregate traffic and website usage data.

Personal Data We Share

We do not sell or lease your personal data to third parties. We may share personal data with (1) subsidiaries and affiliates, and (2) service providers who perform services on our behalf based on our instructions for the purposes described in this Website Privacy Notice. We do not authorize these services providers to use or disclose the data except as necessary to perform services on our behalf or to comply with legal requirements.

We also may disclose data about you (1) if we are required to do so by law or legal process (such as a court order or subpoena); (2) in response to requests by government agencies, such as law enforcement authorities; (3) to establish, exercise or defend our legal rights; (4) when we believe disclosure is necessary or appropriate to prevent physical or other harm or financial loss; (5) in connection with an investigation of suspected or actual illegal activity; (6) in the event we sell or transfer all or a portion of our business or assets (including in the event of a reorganization, dissolution or liquidation); or (7) otherwise with your consent.

How We Use Personal Data We Collect

If you expressly agree to the use of your data for us to tell you more about Bulldog, then your data will be stored and used for such purposes, e.g., for sending you our newsletters, competitions, etc., all via e-mail or post or any other communication channel to which you consented. We may also use the information we obtain described above for other purposes, including to:

  • Provide products and services to you;
  • Process your orders;
  • Manage your account:
  • Present offers or products to you based on your shopping history;
  • Respond to your inquiries; or
  • Operate, evaluate and improve our business (including developing new products and services; enhancing and improving our services; managing our communications; analysing our products and customer base; performing data analytics; and performing accounting, auditing and other internal functions).

As required by applicable law, we use the personal data we obtain to comply with applicable legal requirements, carry out our contractual obligations and pursue our legitimate interests (such as managing the Site and operating, evaluating and improving our business), or we obtain consent to process personal data. We also may use the data we obtain in other ways for which we provide specific notice at the time of collection.

Online Tracking

You may see our ads on other websites based on your visits to the Site because we engage in retargeting. For example, if you view, for example, “Original Moisturiser” on the Site, you may see an ad for “Original Moisturiser” on a third-party website. Our retargeting is administered by third-party vendors that track your activity on the Site and third-party sites via automated means, such as cookies and web beacons. Accordingly, our third-party vendors may collect information about our visitors’ online activities, over time and across third-party websites. To learn about how to opt out of retargeting, click here.

Your Rights and Choices

We offer you certain choices in connection with the personal data we obtain about you. To update your preferences, update or correct your information, limit the communications you receive from us, or submit a request, please contact us as specified in the How to Contact Us section of this Website Privacy Notice.

To the extent provided by applicable law, you may (1) request access to the personal data we maintain about you; (2) request that we correct, amend, erase or restrict the information; or (3) exercise your right to data portability, by contacting us as indicated below. Depending on your location, you may have the right to file a complaint with a government regulator if you are not satisfied with our response. Where provided by law, you may withdraw any consent you previously provided to us or object at any time to the processing of your personal information on legitimate grounds relating to your particular situation, and we will apply your preferences going forward. To help protect your privacy and maintain security, we may take steps to verify your identity before granting you access to your information. To the extent permitted by applicable law, a charge may apply before we provide you with a copy of any of your personal information that we maintain.

Data Transfers

We may transfer the personal data we obtain about you to recipients (including our subsidiaries and affiliates, and third-party service providers) in countries other than the country in which the information originally was collected. Those countries may not have the same data protection laws as the country in which you initially provided the information. When we transfer your personal data to recipients in other countries (such as the U.S.), we will protect that data as described in this Website Privacy Notice.

If you are located in the EEA or Switzerland, we will comply with applicable legal requirements regarding providing appropriate safeguards for the transfer of personal data to recipients in countries for which the European Commission has not issued an adequacy decision, such as the U.S. These safeguards may include data transfer agreements, copies of which may be obtained by contacting us as indicated in the How To Contact Us section of this Website Privacy Notice, or reliance on a service provider’s Privacy Shield certification.

Retention of Personal Information

To the extent permitted by applicable law, we retain personal data we obtain about you as long as (1) it is needed for the purposes for which we obtained it, in accordance with the provisions of this Website Privacy Notice, or (2) we have another lawful basis for retaining the data beyond the period for which it is necessary to serve the original purpose for collecting the data.

How we Protect Personal Data

We maintain administrative, technical and physical safeguards designed to protect personal data we obtain through the Site against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use.

Updates to Our Website Privacy Notice

This Website Privacy Notice may be updated periodically to reflect changes in our personal data practices. Changes to the Website Privacy Notice will be posted on this page.

Links to Third Party Websites

For your convenience and information, our Site may provide links to non-Bulldog sites that may be operated by companies not affiliated with Bulldog. These companies may have their own privacy notices or policies, that we strongly suggest you review. We are not responsible for the privacy practices of any non-Bulldog sites.

How to Contact Us

The entity responsible for the processing of your personal data in the EEA is Wilkinson Sword Ltd.

To submit a request, exercise your rights or ask us questions about this Website Privacy Notice, please email us at, or write to us at:

Bulldog Skincare For Men

Grand Union Studios, Unit G.01
332 Ladbroke Grove
United Kingdom
W10 5AD
Tel: 020 8969 6006